Luxury brands: is it worth outsourcing fulfilment?

Simon Edward • Jan 13, 2023

Luxury brands are often worried about outsourcing fulfilment. But with the right partner, it can pay dividends. Learn how Stowsafe can help you scale up.

Luxury brands are often worried about outsourcing fulfilment. But with the right partner, it can pay dividends. Learn how Stowsafe can help you scale up.

OK. Let's clear some things up, right off the bat.


We're going to assume you own or work for a luxury brand. Perhaps you sell Swiss watches. Or fine jewellery. Or premium perfumes. Quality products with price tags to match.


We'll also assume you've considered outsourcing your fulfilment. You want to make room to expand or simply need more time to focus on growing your brand.


But you have reservations. You're not sure whether a third-party fulfilment provider would meet your high standards. Will it look after your products? Will it fulfil your delivery promises? Will customers feel fobbed off if they don't receive the premium service they're used to?


Good questions. And there's an easy answer to all of them: "maybe".


Not all fulfilment companies are created equal. The best will go above and beyond to meet and exceed your customer's expectations. The worst will treat your goods like stocking fillers and make it all but impossible to complain about it.


So we can't speak for every fulfilment provider. But we can speak for ourselves.


At Stowsafe, our approach is simple: we aim to be the UK's most flexible fulfilment centre. All our services are 100% bespoke – we pick, pack and ship to your exacting requirements.


This means we can cater to the unique whims of the luxury market – and to the unique needs of your brand.


However, we know we won't convince you with a 50-word elevator pitch. So let's deep dive into some of the concerns you might have – and explain how our
order fulfilment process can address them.


"I'm worried about returns"


Or, to put it another way, "I'm worried that a fulfilment partner will kick our products around like footballs".


It's an understandable concern. Your customers expect their products to arrive in mint condition – they're paying for the privilege, after all.


A bashed box or a fingerprint can spell disaster. It can lead to a nasty review or – worse – lost custom. That's catastrophic in a sector where customer loyalty is king.


Rest assured. We'll treat your products with the same care and attention you do.


All Stowsafe clients get dedicated spaces in our 24,500-square-foot, environmentally controlled warehouse. We keep our operating areas spotlessly clean and handle all products with the utmost care, whether they're luxury ornaments or dime-a-dozen cat toys.


We're just as careful with our choice of delivery partners. We only work with trusted couriers that meet our exacting standards.


For you, this means happier customers and fewer returns. Win-win.


"I'm worried about security"


Another understandable worry. You're entrusting stock to a third party – how can you be sure it will keep it safe?


For most companies, one missing item is a drop in the financial ocean. For a luxury brand, a single piece of lost stock could mean sacrificing thousands of pounds of potential revenue.


Let us reassure you. Here at Stowsafe, we take security very seriously. As well as taking precautions to prevent stock mix-ups, we've implemented 24-hour CCTV throughout our warehouse.


"I'm worried about meeting delivery expectations"


Nowadays, customers expect fast, hassle-free delivery as standard – even for low-value products.


In the luxury sector, expectations are even higher. Again, they're paying for a premium service – and they'll be quick to complain if they have to wait around.


We get it. As a specialist eCommerce fulfilment company, we know that quick turnarounds are key to keeping customers onside.


That's why we offer same-day dispatch on all orders placed before 2:30pm – and work with a global network of delivery partners to get your products where they need to be, double quick.


"I'm worried about service quality"


You've worked hard to refine your in-house fulfilment process. You know your customers can sense the care and attention you put in. It's evident in the careful way your products are packaged and the premium feel of the packaging itself.


Can you trust a third party to deliver the same standards? Especially when they've got hundreds more packages to ship from dozens more clients?


Fear not. This is where Stowsafe can
really shine.


When we say our services are 100% bespoke, we really mean it. We can use branded packaging. We can apply custom labels and inserts. We can completely recreate your in-house fulfilment process – if you want us to.


And we can take things even further, with value-added services that make life easier for you


Say you specialise in luxury subscription boxes. We can warehouse the individual items and assemble the boxes at the shipping stage. Handy, right?


Or maybe you deal in premium beauty products. Why not ask us to create kits using some of your most popular items? Et voila – you've got a powerful unit shifter for those busy seasonal sales.


Your customers will love it. And as far as they're concerned, it's
your service that keeps them smiling.


"I'm worried I'll lose visibility"


We get this one a lot. "If someone else is in charge of my stock," they ask, "how can I keep track of stock levels? Or trace customer orders? Or know what's selling and where it's going?"


That's where our warehouse management system (WMS) comes in. It's the all-seeing eye that keeps our intake, storage, picking and packing processes in perfect working order.


And the best bit? It integrates seamlessly with all of the most popular eCommerce platforms and websites, including Magento, Shopify, WooCommerce, Amazon and eBay.


This means you see what we see, in real-time. The moment a customer places an order, we're sent an alert so we can start picking and packing. And as soon as it leaves our warehouse, you receive a notification with all the essential order and tracking details.


You'll also get access to our powerful, easy-to-use analytics suite. It provides up-to-the-minute information on orders and order statuses. You can even check the locations of individual SKUs in our warehouse.


And with automated low-stock alerts, it's easier than ever to avoid stockouts and manage your inventory in granular detail.


So, no. You won't lose visibility. Things might even become a little clearer.


There's a reason we call ourselves the UK's most flexible
online fulfilment centre. Our job is to make fulfilment simpler, smoother and more cost-effective – no matter your sector. To book a space in our warehouse, get in touch with a fulfilment expert today.


Can our supply chains go any faster? Find out four ways that emerging technologies
by Simon Edward 10 May, 2024
Can our supply chains go any faster? Find out four ways that emerging technologies are making a difference.
Are you considering discreet shipping and packaging for your eCommerce store? Discover the benefits
by Simon Edward 06 May, 2024
Are you considering discreet shipping and packaging for your eCommerce store? Discover the benefits here.
If you're a bookseller, you'll know that the fulfilment process is key to success. Find out how a 3P
by Simon Edward 03 May, 2024
If you're a bookseller, you'll know that the fulfilment process is key to success. Find out how a 3PL can help.
Packaging that pops! Who does it best and what can you learn from them? Find out in our retailers'
by Simon Edward 26 Apr, 2024
Packaging that pops! Who does it best and what can you learn from them? Find out in our retailers' guide.
B2C or C2G? Brush up on your e-tail basics and read about the 6 different eCommerce business models.
by Simon Edward 22 Apr, 2024
B2C or C2G? Brush up on your e-tail basics and read about the 6 different eCommerce business models.
Discover the power of memorable unboxing experiences for eCommerce and 5 tips on how to nail yours.
by Simon Edward 19 Apr, 2024
Discover the power of memorable unboxing experiences for eCommerce and 5 tips on how to nail yours.
Want to set up a Shopify store but not sure where to start? We've put together a 10-step plan
by Simon Edward 15 Apr, 2024
Want to set up a Shopify store but not sure where to start? We've put together a 10-step plan to help you out.
Want to cut eCommerce shipping costs and pass the savings on to customers? Learn how in our guide.
by Simon Edward 12 Apr, 2024
Want to cut eCommerce shipping costs and pass the savings on to customers? Learn how in our guide.
Learn about 5 essential inventory management techniques to streamline your eCommerce business.
by Simon Edward 08 Apr, 2024
Learn about 5 essential inventory management techniques to streamline your eCommerce business.
Want total flexibility when it comes to order fulfilment? Learn whether hybrid fulfilment
by Simone Edward 05 Apr, 2024
Want total flexibility when it comes to order fulfilment? Learn whether hybrid fulfilment is the answer.
More posts
Share by: